Post by sinthiya007 on Nov 10, 2024 13:47:05 GMT 10
What is WhatsApp Business API?
WhatsApp has two products — WhatsApp Business App and WhatsApp Business API . The first, WhatsApp Business App, is an application on your phone, you can freely install and use it. But you will not be able to connect such a phone number to your CRM system, chat from several computers at the same time, send mailings and use chat bots. You will also not be able to use buttons in messages. If it is enough for you to have only one person from one number communicating with clients, and there is no need for mailings, then WhatsApp Business App is enough for you.
In this article, we take a detailed look at the official connection to WhatsApp - WhatsApp Business API.
Services that automate communication with on page seo service clients via WhatsApp connect to it legally , using API, or illegally . Read more about the differences in connection schemes in the TextBack blog.
WhatsApp Business API is a business solution designed to help companies communicate with their customers. It allows you to:
correspond with several employees in one account on behalf of the company;
send service notifications;
automate communication using chatbots;
make mass mailings.
The abbreviation API stands for “Application Programming Interface” – in simple terms, it is a set of functions that allow one program to interact with another.
Since an account is an access to the API (i.e. directly to WhatsApp servers), there is no separate application - the channel works 24/7 and does not require a constantly turned on phone with a running application.
Automate communication with chatbots
Visual editor for creating a chatbot without programming skills
Find out more
textBack
How to connect to WhatsApp Business API
Only very large companies can connect directly to the WhatsApp API. Most companies that want to use this connection to WhatsApp must connect through messenger marketing platforms that connect to the API through official WhatsApp partners.
An example of such a messenger marketing platform is TextBack, and an example of an official WhatsApp partner is 360dialog (however, you will only come across the latter at the stage of filling out the application for connection).
In Russia, WhatsApp's official partners do not work directly with companies, but simply provide proxy APIs to messenger marketing platforms. This allows the entire system to operate stably and reliably.
How much does it cost to use WhatsApp Business API
First of all, to connect WhatsApp Business API, you must register on a messenger marketing platform and purchase a tariff plan from them that includes this communication channel. The platforms have different tariffs. Some charge a separate fee for the connection itself and for activating the number in addition to the cost of the tariff, while others charge for free. TextBack, for example, does not charge a fee for either connection or activation of the number.
WhatsApp has two products — WhatsApp Business App and WhatsApp Business API . The first, WhatsApp Business App, is an application on your phone, you can freely install and use it. But you will not be able to connect such a phone number to your CRM system, chat from several computers at the same time, send mailings and use chat bots. You will also not be able to use buttons in messages. If it is enough for you to have only one person from one number communicating with clients, and there is no need for mailings, then WhatsApp Business App is enough for you.
In this article, we take a detailed look at the official connection to WhatsApp - WhatsApp Business API.
Services that automate communication with on page seo service clients via WhatsApp connect to it legally , using API, or illegally . Read more about the differences in connection schemes in the TextBack blog.
WhatsApp Business API is a business solution designed to help companies communicate with their customers. It allows you to:
correspond with several employees in one account on behalf of the company;
send service notifications;
automate communication using chatbots;
make mass mailings.
The abbreviation API stands for “Application Programming Interface” – in simple terms, it is a set of functions that allow one program to interact with another.
Since an account is an access to the API (i.e. directly to WhatsApp servers), there is no separate application - the channel works 24/7 and does not require a constantly turned on phone with a running application.
Automate communication with chatbots
Visual editor for creating a chatbot without programming skills
Find out more
textBack
How to connect to WhatsApp Business API
Only very large companies can connect directly to the WhatsApp API. Most companies that want to use this connection to WhatsApp must connect through messenger marketing platforms that connect to the API through official WhatsApp partners.
An example of such a messenger marketing platform is TextBack, and an example of an official WhatsApp partner is 360dialog (however, you will only come across the latter at the stage of filling out the application for connection).
In Russia, WhatsApp's official partners do not work directly with companies, but simply provide proxy APIs to messenger marketing platforms. This allows the entire system to operate stably and reliably.
How much does it cost to use WhatsApp Business API
First of all, to connect WhatsApp Business API, you must register on a messenger marketing platform and purchase a tariff plan from them that includes this communication channel. The platforms have different tariffs. Some charge a separate fee for the connection itself and for activating the number in addition to the cost of the tariff, while others charge for free. TextBack, for example, does not charge a fee for either connection or activation of the number.