Post by account_disabled on Dec 20, 2023 20:46:43 GMT 10
Read through or skip ahead to how to increase your AOV. In Google Analytics 4, average order value is actually called average purchase revenue. To find your average purchase revenue, head to the Reports tab, then Monetization » Overview. Scroll down to the graph that shows Average purchase revenue per user: Average purchase revenue per user - Google Analytics 4 Now, that report is really basic and doesn’t give you any more information. If you want a better report, create a custom Exploration report. To start, open the Explore tab and create a Blank report: Blank GA4 report Name your report Average Purchase Revenue or something similar, then click the plus icon in the Dimensions box: Add dimensions to a custom explore report in GA4 Import Device category, Session source/medium.
City, and Session campaign to your report. Then, do the same by clicking the Plus icon in the Metrics box, and import Average purchase revenue. Now those boxes should look like this: Average purchase revenue exploration report Now, click and drag Session source/medium from Dimensions into the Rows box, and drag Average purchase Phone Number List revenue into your Values box. You should now have a report of your average purchase revenue by source/medium! You can also play around with using the other dimensions we imported to see your average purchase revenue by city, device category or campaign. How to Raise Your AOV Now, there are multiple ways you can raise your store’s AOV.
Here are 3 of the biggest ones: #1 Suggest Popular Products Have you ever purchased something you weren’t planning to buy because it popped up in a popular products area? You can easily show popular products too on your own (WordPress) site with MonsterInsights Popular Posts. Just set up a few simple settings under Insights » Popular Posts » Popular Products: MonsterInsights Popular Products Then, you’ll be ready to show your most popular products to your users: popular products #2 Upsell Upselling is persuading your customers to buy more products, or something more expensive.
City, and Session campaign to your report. Then, do the same by clicking the Plus icon in the Metrics box, and import Average purchase revenue. Now those boxes should look like this: Average purchase revenue exploration report Now, click and drag Session source/medium from Dimensions into the Rows box, and drag Average purchase Phone Number List revenue into your Values box. You should now have a report of your average purchase revenue by source/medium! You can also play around with using the other dimensions we imported to see your average purchase revenue by city, device category or campaign. How to Raise Your AOV Now, there are multiple ways you can raise your store’s AOV.
Here are 3 of the biggest ones: #1 Suggest Popular Products Have you ever purchased something you weren’t planning to buy because it popped up in a popular products area? You can easily show popular products too on your own (WordPress) site with MonsterInsights Popular Posts. Just set up a few simple settings under Insights » Popular Posts » Popular Products: MonsterInsights Popular Products Then, you’ll be ready to show your most popular products to your users: popular products #2 Upsell Upselling is persuading your customers to buy more products, or something more expensive.